The Company

A technology-driven digital platform that connects tour guides with travelers, creating a dynamic marketplace for unique travel experiences with over $100 million of sales.

Role

Controller and CFO

The Situation

The company was experiencing significant revenue growth, with annual revenues increasing from $40 million to $60 million in the year we started. To capitalize on this momentum and achieve new heights, the company needed additional capital and a suitable partner.

The How

We significantly enhanced the accuracy of both financial and non-financial metrics reporting. This ensured that the performance of the company was accurately reflected, providing a clearer picture for internal stakeholders and potential investors.

We established a rigorous process for attracting and evaluating prospective investors. This included the creation of comprehensive pitch decks, setting up a data room with all necessary documents, and developing detailed financial forecasts.

We successfully negotiated an investment into the company, ensuring favorable terms that aligned with the company’s strategic goals. This included considering the investor’s expertise and value addition beyond just capital infusion.

Following the investment, we continued to enhance our reporting processes to meet the stringent requirements of the Private Equity firm, ensuring ongoing transparency and accountability.

Raised US $33 Million at Attractive Valuations: We successfully raised US $33 million at valuations that were highly favorable, reflecting the company’s strong growth potential and market position.
Aligned with Strategic Investor: We met the founders’ goal of securing a Private Equity investor who was well-versed in the tourism industry and experienced in marketplace dynamics. This strategic partnership brought valuable industry insights and support.
Fueling Continued Growth: With the newly raised funds, the company was well-positioned to continue its growth trajectory, further enhancing its platform and expanding its market reach.

Catapult in Action

Read how Catapult helped a privately held US construction company fulfil its financial reporting obligations with a tight timeline

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Read how Catapult helped a relatively inactive company grew into a $250m+ market cap company with operations spanning multiple continents within a short period of time.

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